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Website Intro from JP Productions on Vimeo.


To be confidently recommended as "The Lender You Can Trust" by each client we serve, To be a thinking team that places great value on refined systems and even greater value on relationships. To be a substantial source of new business for our strategic partners.


Mission Statement 

To be a "Point of Light" to our clients, partners and to each other.


Core Values 

The following principles represent the commitment we make to each client we are given an opportunity to serve. These principals have been established, affirmed and are lived by each member of my very talented and very dedicated team.

We have decided that without exception we will: 


  • Ask questions and listen to our clients in order to fully understand their needs
  • Create mortgage solutions that compliment our client's overall financial strategy and allow them to most efficiently accomplish their short and long term financial goals
  • Be sensitive to the fears that many homebuyers have about obtaining a mortgage loan and earn their confidence as a trusted advisor
  • Respect our client's time and minimize the amount of effort required of them by applying our knowledge, experience and resourcefulness
  • Use State-of-the-Art Technology to compliment our customer service, making adjustments when necessary to avoid overwhelming our clients who are less technically proficient 
  • Communicate regularly and proactively with our clients to keep them informed of the status of their loan and to reduce the stress that is associated with uncertainty
  • Ensure smooth, on time closings with anticipated costs and terms
  • Measure our success by our client's willingness to confidently recommend us
  • Take Full Responsibility for our actions and be honest at all times
  • Seek to improve the quality of service we provide by encouraging each client to critically evaluate our performance



John Prietto
Phone: (760) 720-2727